8 United Way Worldwide Jobs

POSITION SUMMARY (Hybrid, 3 days in office - Alexandria, VA)

The Manager, Social Media is a member of the United Way Worldwide (UWW) Digital Marketing team who supports the implementation of a comprehensive social media strategy to build awareness and engagement growth for United Way Worldwide locally, nationally and internationally. This role reports to the Director of Social Media.

We are looking for someone who is passionate about how social media can be a strategic and invaluable platform for generating awareness and moving audiences to action in support of United Way’s impact areas and can help elevate the work of the United Way Network in creating thriving communities.

The ideal candidate understands how trending social content can be used to support UWW’s goals and share UWW’s expertise, has an eye for detail, is a strong writer, and can analyze channel metrics to adjust strategy and content.

KEY RESPONSIBILITIES/ESSENTIAL DUTIES

Strategy

• Partner with the Director of Social Media in developing and implementing organizational social media strategies that grow UWW’s online presence, and strengthen brand position and audience engagement
• Lead the development and implementation of a variety of social campaigns in support of brand partnerships, events, fundraising, and overall brand positioning
• Serve as an integral member of the Digital Marketing team, working across departments to identify content opportunities that drive brand awareness and audience engagement

Content Creation and Management

• Propose and develop content ideas for all UWW social media channels, including reviewing and providing feedback on design and video concepts from designers, editors, and producers
• Create compelling and engaging content (both written and visual) for a variety of social channels
• Manage the social media editorial calendar and social scheduling/posting to UWW channels
• Support development of United Way network materials including toolkits and other digital media library materials
• Attend UWW virtual and in-person events, capturing content for use on social media channels

Analytics

• Track campaign performance and channel analytics for UWW and CEO Angela F. Williams
• Lead development of monthly and quarterly reporting for UWW and CEO channels in partnership with the Manager of Digital Marketing Analytics and Insights, providing analysis and briefing the Director of Social Media and Senior Director, Digital Marketing on performance

Social Media Monitoring and Listening

• Conduct research on social media trends, platforms, industry events and peer set. Provide briefings to team members
• Manage social media listening for UWW and CEO channels, identifying opportunities and elevating points of concern
• Partner with the Director of Social Media on community management of UWW channels, including replying to comments and direct messages

EDUCATION/REQUIREMENTS

• Bachelor’s degree in communications, marketing, or related field required and at least 3 years of experience in content creation and social media
• Knowledge of multiple social platforms, familiarity with current best practices, and ability to recognize and leverage emerging trends and platforms
• Ability to write engaging content for social media with attention to detail
• Strong cultural competencies and ability to effectively communicate to a diverse, global audience
• Strong research and analytical skills and ability to synthesize the data and brief leadership
• Experience with social listening and community management
• Team- and solution-oriented relationship builder and collaborator
• Ability to organize, set priorities, and manage several projects at once, with minimal supervision
• Experience with digital fundraising and/or a global nonprofit is a plus
• Experience with Sprout Social, Canva, Adobe suite, and Smartsheet is a plus
• Willingness to occasionally work outside of normal business hours, when need arises (e.g., covering an after-hours event, responding to breaking news)

APPLICATION MATERIALS

Please submit a cover letter, resume, and either a link to a portfolio or 2-3 work samples that showcase your expertise. For guidance, we’re looking for samples that demonstrate writing style as well as creativity, whether it’s a brand/organizational TikTok video you produced or a long-form piece of writing.

This job description describes the general nature and level of work performed by employees assigned to this position. It should not be construed as an exhaustive list of all required duties, responsibilities, and skills. Reasonable accommodations may be made to enable disabled individuals to perform the essential functions of the job. You should be able to work on-site in the Alexandria, VA location; relocation assistance is not offered.

SALARY STATEMENT

The budgeted lifespan salary range for this position is $75,000 to $90,000 per year. Proffered salaries are determined by several factors including applicant’s knowledge, skills, experience, position, equity, and market.

COMPETENCIES

An individual must be able to demonstrate the following competencies at a satisfactory level and be able to work onsite in Alexandria, VA:

Accountability/Results Orientation

Is accountable for the achievement of assigned work projects. Collaborates with others to establish work project parameters, desired results and outcomes and resource requirements. Keeps team leaders informed on work progress and changes in work direction. Takes ownership of work and outcomes achieved, selecting the best work approach. Protects the United Way brand, promoting its relevance and statue to the extent possible. Behaves ethically and honestly in all activities done on behalf of United Way Worldwide and the movement. Demonstrates a commitment to United Way Worldwide’s values, including diversity and inclusiveness.

Decision-Making/Risk-Taking

Evaluates available information and recommends a course of action. Contributes own assessment of risks and implications of decisions in team decision-making efforts. Develops and proposes effective alternative solutions. Uses judgment appropriately in decision-making. Knows when to shift decision-making upwards.

Teamwork Collaboration

Shares pertinent information and keeps team members informed on a regular basis. Ensures that processes, systems and resources are available and direct them properly to enable the team to efficiently accomplish its goals and objectives. Able to adapt quickly to changing conditions or performance expectations. Able to focus on assignments during periods of change and/or uncertainty.

Relationship Management

Utilizes rapport to build trust and collaboration with others. Identifies and shares mutual benefits and needs in working together. Is ethical in dealing with others to achieve the desired results. Interacts and communicates with diverse stakeholders effectively. Fosters and maintains working relationships across the United Way network. Formulates and communicates in an ethical and politically sensitive manner.

Communications

Expresses work issues and problems in a clear and concise manner. Communicates effectively with others up, down and across the organization to achieve expected organization results. Gives and receives constructive feedback. Seeks direct input on team effectiveness and environment.

Innovation/Creativity

Develops and implements new approaches to accomplish tasks that impact others in and outside of own team. Is able to reasonably "take risks." Assists others in developing new systems, products, processes and procedures. Strives to stay current on new or emerging trends and capitalizes on them.

ABOUT UNITED WAY WORLDWIDE

United Way Worldwide seeks diverse, qualified professionals who want to make a difference in the world. If you are passionate about your work and desire to help others achieve enhanced education, income, and health, United Way Worldwide is the place for you.

United Way Worldwide is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, creed, disability, veteran status, marital status, age, sex (including pregnancy), sexual orientation, gender identity, gender expression, national origin or ancestry, genetic information, and other legally protected characteristics, in accordance with applicable laws. The EEO is the Law poster is available here: http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf. If you need a reasonable accommodation because of a disability for any part of the employment process, please call (703) 836-7100 and provide the nature of your request and your contact information.

We are a charter member of Employers of National Service and encourage AmeriCorps, Peace Corps, and other national service alumni to apply.

United Way Worldwide is located in Old Town Alexandria, VA. We offer competitive salary and excellent benefits including: health, dental, life, short-term and long-term disability, employee assistance program, 403(b) plan, tuition assistance, paid time off, family sick leave, medical appointment leave, parental/adoption leave, dress for your day, free parking, onsite gym, monthly volunteering opportunities, and more.

UNITED WAY WORLDWIDE’S DIVERSITY, EQUITY & INCLUSION STATEMENT OF PRINCIPLE

We take the broadest possible view of diversity.

We value the visible and invisible qualities that make you who you are.

We welcome that every person brings a unique perspective and experience to advance our mission and progress our fight for the health, education, and financial stability of every person in every community.

We believe that each United Way community member, donor, volunteer, advocate, and employee must have equal access to solving community problems.

We strive to include diversity, equity, and inclusion practices at the center of our daily work.

We commit to using these practices for our business and our communities.

Join us in embracing diversity, equity and inclusion for every person in every community.

LIVE UNITED