Marketing Content Manager

The Content Manager is responsible for copy editing, researching, writing and developing content for print, digital and social media platforms to convey the story of United Way of Greater Cincinnati. This position plays a critical role in ensuring consistent, accurate messaging about United Way and its community impact is delivered across all touchpoints. This storyteller position helps set the organizational tone and voice through editorial content, including emails, blog posts, social media posts, newsletter stories, brochures, marketing collateral and other materials. The position will interview community members served by United Way programs, employees of United Way and its partner agencies, and those who support United Way such as donors, volunteers and advocates. Content will cover a variety of topics related to United Way and will be produced on tight deadlines. Excellent grammar and writing skills are required for this position.

KEY AREAS OF RESPONSIBILITY:

• Writes, reviews and edits engaging content across a variety of communication channels, including social media, marketing collateral, internal and external emails, digital giving platforms, internal communications, etc.
• Finds and develops compelling stories that inspire others to engage with United Way.
• Serves as primary liaison with freelance videographer on video planning and production.
• Reinforces message consistency across all channels by utilizing message and style guide standards.
• Proofreads and copy edits a variety of materials.
• Adds to and helps maintain ongoing editorial calendar.
• Assists with other marketing and communications duties as required, such as writing, editing and proofing support; media relations support; development of speeches and talking points; etc.
• Serves in a cross-functional capacity to support the organization’s mission and goals.

COMPETENCIES:

• Writing and Editing
• Associated Press Style
• Communication Skills
• Relationship Building
• Accountability
• Time and Project Management
• Collaboration
• Initiative
• Organizational and Strategic Planning
• Photography

MINIMUM QUALIFICATIONS:

• Bachelor’s degree or equivalent in communications, marketing, public relations, journalism or related field
• Five years of experience in a similar editorial, content marketing, content strategy or content curation role
• Journalism, Public Relations, Communications, Marketing and/or professional writing/storytelling background
• Excellent interpersonal communications skills with careful attention to detail
• Ability to translate complex content into engaging messages that resonate with the target audience
• Ability to apply marketing / communications tactics to broad organizational strategies
• Ability to work flexibly as part of a team with a strong service-oriented approach
• Ability to work independently while keeping management informed of progress
• Ability to multitask, prioritize work and meet tight deadlines
• Ability to work a flexible schedule that could include night, weekend and event hours
• Advanced computer skills, including mastery of all major Microsoft Office products (specifically Outlook, Word)
• Superior writing and editing skills; knowledge of AP style; ability to write in a variety of styles/voices
• Ability to exercise good judgment and work well under pressure; adaptable to changing priorities and demonstrated ability to mobilize resources and act quickly
• Experience working with internal and external stakeholders
• Passionate about working with the community

SALARY: $60,000

BENEFITS:

• Generous paid time off including vacation, personal, sick, and holiday time
• Medical, Dental, Vision, Life Insurance, 403b plan with company match
• Short-Term & Long-Term Disability Insurance
• Employee Assistance Program and access to other free health programs
• Community volunteer opportunities
• Professional development and training opportunities