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Why Join United Way of Central Florida? Imagine a career where your leadership and creativity directly contribute to making a meaningful impact in the community. At United Way of Central Florida (UWCF), we are passionate about driving positive change and building stronger connections with those we serve. Join a dedicated, dynamic team in a supportive environment that offers competitive benefits, meaningful work, and opportunities for personal and professional growth.Position Overview: The Senior Director of Marketing plays a pivotal role as the driving force behind UWCF’s brand and engagement efforts -- leading a dynamic, data-informed marketing program that inspires action, grows support, and strengthens community connection. In close partnership with the CDMO, you’ll shape and champion the marketing vision, while also rolling up your sleeves to translate strategy into compelling campaigns, storytelling, and experiences. You’ll guide and empower a talented, focused team, ensuring excellence across every channel, event, and initiative -- balancing both the strategic and the tactical with ease. This is a fast-paced and highly rewarding role where your ability to prioritize, plan, and lead with creativity, collaboration, and confidence will directly fuel meaningful impactKey Responsibilities:Strategic Leadership &amp; Vision<ul><li>Build and lead the marketing vision in collaboration with the CDMO and cross-functional leaders, ensuring alignment with UWCF’s mission, strategic plan, and revenue goals.</li><li>Develop annual and quarterly integrated marketing plans with clear goals, budgets, measures, and resourcing; drive a disciplined operating rhythm (calendars, stand-ups, reviews).</li><li>Partner with Resource Development to co-create market-tested messaging and go-to-market plays for donor segments, corporate partners, workplace campaigns, and affinity groups.</li></ul>Brand, Messaging &amp; Content<ul><li>Serve as our brand steward, ensuring every touchpoint adheres to UWCF guidelines and United Way Worldwide alignment; maintain a current, easy-to-use brand toolkit and templates.</li><li>Own the messaging architecture and editorial calendar; produce and/or direct high-quality content (impact reports, annual reports, cases for support, press releases, video scripts, donor spotlights, newsletters, presentations).</li></ul>Donor &amp; Volunteer Growth (with CDMO &amp; RD)<ul><li>With the CDMO and Resource Development (RD) team, develop and implement strategies that drive donor engagement, retention, and growth across individual, corporate, and workplace segments.</li><li>Map donor and volunteer journeys; build targeted campaigns (email, social, web, events, direct mail) that increase participation, average gift, and lifetime value.</li><li>Lead list strategy, segmentation, testing, and KPI analysis to continuously optimize conversion and retention.</li></ul>Events &amp; Experiences<ul><li>Oversee planning and marketing execution for key organizational events (campaign kickoff/celebrations, impact showcases, volunteer days, affinity group events), ensuring brand consistency and measurable ROI.</li><li>Create event themes and experience design that elevate storytelling, stewardship, and recognition.</li></ul>Volunteer Engagement &amp; Affinity Groups<ul><li>Partner with RD and program leads to engage volunteers and affinity groups; clarify volunteer roles and responsibilities, co-create a shared vision for their work, and support recruitment and recognition efforts with targeted campaigns.</li></ul>Digital, Web &amp; Analytics<ul><li>Own website strategy and CMS; ensure clear information architecture, strong UX, and up-to-date impact stories.</li><li>Lead email/automation programs, organic/paid social, and search; manage SEO/SEM basics and digital advertising with agency support as needed.</li><li>Build dashboards for leadership (traffic, reach, conversions, donor retention, event KPIs); translate insights into action.</li></ul>Public Relations &amp; Issues Management<ul><li>Lead media relations, spokesperson prep, and thought-leadership placements; cultivate strong relationships with local media and community partners.</li><li>Maintain a crisis/issues communication playbook; coordinate rapid, consistent responses with the CDMO and Executive team.</li></ul>Intake, Production &amp; Stewardship Processes<ul><li>Oversee marketing intake, SLAs, and production workflows to manage requests, priorities, proofs, and deadlines.</li><li>Manage marketing-branded orders and mailings, ensuring quality, cost control, and alignment with stewardship strategies and calendars.</li></ul>Team, Budget &amp; Vendor Management<ul><li>Directly manage the Graphic Designer and PR/Social Media Director; coach for performance excellence and on-time delivery.</li><li>Manage the marketing budget, agency/contractor relationships, RFPs, scopes, and performance.</li><li>Foster a culture of collaboration, learning, and continuous improvement across a high-throughput workload.</li></ul>Qualifications &amp; Skills:<ul><li>7–10+ years of progressive marketing experience, including 3–5+ years leading teams and agencies; nonprofit or cause-driven experience strongly preferred.</li><li>Demonstrated success building integrated plans that grow donors/volunteers and deliver measurable results.</li><li>Hands-on experience with CRM (e.g., ANDAR or similar), email automation, web/CMS, social platforms, marketing analytics, and basic SEO/SEM.</li><li>Strong writing/editing portfolio spanning brand storytelling, donor cases, press, and executive communications.</li><li>Proven ability to plan and execute large-scale events and campaigns end-to-end.</li><li>Bachelor’s degree in Marketing, Communications, Business, or related field (Master’s preferred).</li></ul>Skills &amp; Traits<ul><li>&nbsp;Strategic partner who can zoom between vision and details; calm, organized, and decisive under deadline pressure.</li><li>Exceptional communicator and presenter; confident with the media and executive stakeholders.</li><li>&nbsp;Data-driven mindset with creative flair; comfortable testing, learning, and iterating quickly, with strong attention to detail to ensure accuracy and quality.</li><li>Relationship builder who collaborates across departments, volunteers, and partner agencies.</li></ul>Compensation &amp; Benefits:<ul><li>Salary Range: $95,000 - $100,000 annually, commensurate with experience.</li><li>Benefits: Comprehensive benefits package, including paid time off and professional development opportunities.</li></ul>Join Our Team: If you are a strategic, innovative marketing leader passionate about making an impact, we encourage you to apply! Submit your resume to <a href="mailto:hr@uwcf.org" target="_blank">hr@uwcf.org</a> to take the first step toward joining our mission-driven team.Inclusion at UWCF&nbsp;At UWCF, we believe that diverse voices and experiences enrich our mission and culture. We are proud to be an Equal Opportunity Employer. All employment decisions are made based on merit and business need. UWCF is a drug-free workplace. Candidates must pass a drug screening prior to employment.

Senior Director of Marketing

Why Choose United Way of Central Florida? Imagine going home each day with the satisfaction of knowing you’ve made a lasting difference. At United Way of Central Florida (UWCF), our team shares a powerful passion for creating positive change in our community. We work in a dynamic and supportive environment where every day brings new opportunities to uplift others. United by our commitment to service, we are deeply devoted to our mission -- knowing just how much our community relies on us. Alongside a vibrant, positive work culture, we offer competitive benefits and career growth opportunities. If you're looking for a meaningful career that combines personal achievement with community impact, consider joining the United Way team.Position Overview We’re seeking an enthusiastic, highly motivated, and mission-driven relationship builder to grow and steward corporate partnerships that fuel UWCF’s impact in education, health, early childhood education, sustainable housing and financial stability. If you love engaging company leaders and employee champions, running energetic workplace campaigns, and connecting teams to meaningful volunteerism, this role is for you.Key Responsibilities<ul><li>Grow a portfolio of corporate partners. Build year-round relationships with company decision-makers and Employee Campaign Coordinators (ECCs); set goals and deliver results in participation and revenue.</li><li>Lead workplace campaigns. Plan and execute presentations, rallies, e-Pledge efforts, leadership giving, special events, and recognition; coach ECCs and volunteer callers.</li><li>Collaborate across UWCF. Work closely with Resource Development, Marketing, Community Impact, Finance, and Donor Services to deliver a seamless partner experience --materials, storytelling, reporting, and acknowledgments.</li><li>Manage data and forecasting. Ensure timely pledge processing and accurate CRM entry; track portfolio metrics; prepare reports and recommendations.</li><li>Represent UWCF. Deliver compelling presentations; staff corporate and community events; embody UWCF’s values in all interactions.</li></ul>What We’re Looking For<ul><li>Exceptional communication skills (written, verbal, and presentation) with executive presence and empathy.</li><li>Strong project/event management; skilled at juggling multiple timelines and on‑site activations.</li><li>Comfortable using a CRM and Excel/Google Sheets to guide decisions; detail‑oriented and process‑savvy.</li><li>Mission‑driven teammate who thrives in a collaborative, community‑facing environment.</li><li>Exceptional ability to build, cultivate, and deepen donor relationships.</li><li>Ability to manage multiple priorities with excellent organizational and interpersonal skills.</li></ul>Reliable transportation; and ability to work some early mornings/evenings during campaign season.&nbsp; When not in the field, an in-office presence is expected at UWCF’s Lakeland headquarters.Ideal Candidate Profile:<ul><li>Bachelor’s degree in business, marketing, nonprofit management, or related field.</li><li>3–5+ years in corporate relations, account management, fundraising, or B2B client success with a record of meeting goals.</li><li>Track record of highly successful donor or volunteer relationship development.</li><li>Familiarity with the local philanthropic landscape is preferred.</li></ul>Compensation and Benefits This is a full-time, exempt position with an annual salary range of $50,000–$55,000, commensurate with experience and qualifications. UWCF offers a comprehensive benefits package including:<ul><li>Medical, dental, and vision coverage</li><li>403(b) retirement savings plan with employer match</li><li>Generous paid time off and holiday schedule</li><li>Opportunities for professional development and advancement</li></ul>Ready to Make an Impact? If you're a mission-driven professional ready to foster lasting corporate relationships and inspire giving in our community, we encourage you to apply! Submit your resume to <a href="mailto:hr@uwcf.org" target="_blank">hr@uwcf.org</a> and take the first step toward joining our mission-driven team.Inclusion at UWCF At UWCF, we believe that diverse voices and experiences enrich our mission and culture. We are proud to be an Equal Opportunity Employer. All employment decisions are made based on merit and business need. UWCF is a drug-free workplace. Candidates must pass a drug screening prior to employment.

Manager, Corporate Philanthropy

Why Join United Way of Central Florida?Imagine a career where your work directly contributes to positive change in your community. At United Way of Central Florida (UWCF), we are committed to improving lives and strengthening communities through strategic investments, collaborative initiatives, and impactful programs. Join a dedicated team in a mission-driven environment that offers professional growth, meaningful work, and competitive benefits.Position OverviewAs our Resource Development Coordinator (Highlands County), you’ll support the annual campaign and year-round donor engagement through detail-oriented administrative support, data/CRM work, and warm, service-minded support for donors, volunteers, and partners.Key ResponsibilitiesAdministrative &amp; Meeting Support<ul><li>Manage calendars, schedule appointments, coordinate logistics, draft agendas, prepare materials, and transcribe minutes (including Advisory Board).</li><li>Track action items and follow up to completion.</li><li>Draft, proof, and format correspondence, proposals, thank-you and birthday cards, and other stewardship pieces.</li></ul>Donor &amp; Campaign Operations<ul><li>Support year-round campaign tasks: prospect lists, mail merges, pledge processing, acknowledgments, and stewardship touchpoints.</li><li>Coordinate presentations and site visits: scheduling, packets, slide decks, printing, and supplies.</li><li>Serve as the friendly first point of contact for Highlands County donor inquiries.</li></ul>Data, CRM &amp; Reporting<ul><li>Maintain accurate donor/account/pledge records in the CRM (Andar preferred; Salesforce NPSP, Raiser’s Edge, etc. welcome).</li><li>Run standard and ad-hoc reports; analyze trends; uphold data hygiene and confidentiality.</li><li>Build campaign lists, exports, and simple dashboards; use Excel proficiently (filters, pivot tables, v-lookups).</li></ul>Events &amp; Affinity Groups<ul><li>Plan and execute meetings and events (invites/RSVPs, venue/A/V, catering, run of show, check-in, signage, supplies).</li><li>Provide hands-on support for signature fundraising events (e.g., sponsorship &amp; auction item tracking, on-site logistics).</li><li>Coordinate Women United programming (meetings, communications, calendars, stewardship).</li></ul>Volunteer &amp; Community Engagement<ul><li>Support volunteer coordination for campaign/events; ensure clear instructions, materials, and appreciation.</li></ul>Logistics<ul><li>Perform occasional local courier tasks (pick up/deliver envelopes, forms, sponsorships, or auction items).</li></ul>Other<ul><li>Uphold confidentiality, data security, and brand standards.</li><li>Evening/early morning/weekend work may be required during peak seasons.</li></ul>Qualifications &amp; Skills<ul><li>Education/Experience: Associate degree (AA) or 3+ years relevant nonprofit or fundraising operations/administrative experience (or a comparable mix).</li><li>CRM: Comfort with a fundraising CRM (Andar strongly preferred).</li><li>&nbsp;Public Speaking:&nbsp;Comfortable and confident speaking to groups (volunteers, donors, committees, or community gatherings).</li><li>Microsoft Office: Advanced Excel plus proficiency in Word, Outlook, and PowerPoint.</li><li>Communication: Clear, professional writing and confident, service-oriented verbal skills.</li><li>Organization: Ability to manage multiple priorities and deadlines with accuracy and discretion.</li><li>Judgment &amp; Confidentiality: Sound judgment handling sensitive information.</li><li>Transportation: Valid driver’s license, reliable transportation, and ability to travel locally in Highlands County.</li></ul>Preferred<ul><li>Experience supporting a development director or major gifts/corporate/campaign program.</li><li>Event coordination (run of show, vendor coordination, volunteer management).</li><li>Affinity group and committee/board administration experience.</li><li>Familiarity with pledge processing, sponsorship tracking, and basic fundraising KPIs.</li></ul>Core Competencies<ul><li>Donor Service Mindset • Data Accuracy &amp; Insight • Project Management • Collaboration • Adaptability</li></ul>Pay &amp; BenefitsStarting hourly salary range is $18.50 - $20, based on experience and qualifications.&nbsp; Our work week is 37.5 hours.Comprehensive benefits package, including paid time off and professional development opportunities.Join Our TeamIf you are passionate about community impact and thrive in an administrative support role, we encourage you to apply!&nbsp; Submit your resume to <a href="mailto:hr@uwcf.org" target="_blank">hr@uwcf.org</a>&nbsp;to take the first step toward joining our mission-driven team!Inclusion at UWCFAt UWCF, we believe that diverse voices and experiences enrich our mission and culture. We are proud to be an Equal Opportunity Employer. All employment decisions are made based on merit and business need. UWCF is a drug-free workplace. Candidates must pass a drug screening prior to employment.

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