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<h3>Title</h3>Vice President of Marketing &amp; Communications<h3>Department</h3>Marketing<h3>Reports To</h3>President &amp; CEO<h3>Summary</h3>The Vice President of Marketing and Communications at United Way of the Coastal Empire (UWCE) is responsible for leading all aspects of the organization’s marketing, branding, media and public relations, campaign promotion, crisis communication, and engagement strategies. This role is critical in strengthening UWCE’s reputation, expanding community support, and driving philanthropic giving. The Vice President plans and oversees the work of marketing staff, contractors, and volunteers, ensuring cohesive, strategic communications that position UWCE as a trusted leader, storyteller, and convener in the region—advancing both community impact and organizational objectives.<h3>Employee Expectations</h3>UWCE is synonymous with charitable service and strives to positively impact the issues people care most about in our community. All UWCE employees are critical to our work and expected to present the best image or our organization as they represent the United Way in our community. All employees are expected to accept their responsibilities, adhere to acceptable principles in matters of personal conduct and exhibit a high degree of personal integrity at all times.<h3>Position Requirements &amp; Qualifications</h3><ul><li>Bachelor's degree in English, Marketing, Public Relations, or Communications field required; Master’s degree preferred.</li><li>Minimum of ten years’ experience in increasingly responsible marketing and communications positions. Experience in marketing for fundraising preferred.</li><li>Excellent writing, editing, presenting, and verbal communication skills.</li><li>Excellent relationship-building skills and ability to engage and influence a variety of diverse groups/individuals.</li><li>Experience working in collaboration with print and broadcast media leaders and managing volunteer relationships.</li><li>Ability to lead or support teams of experts in cause marketing, media, advertising, event management, and creative arts.</li><li>Proven ability to direct and manage department staff and internal systems for effective achievement of strategic goals, budget management, and delivery of marketing materials as needed and on time.</li></ul><h3>Essential Job Responsibilities</h3><h4>Marketing &amp; Branding</h4><ul><li>Develop and lead a comprehensive, organization-wide communications, marketing, and branding strategy aligned with United Way of the Coastal Empire’s strategic goals and vision.</li><li>Direct the design and production of all marketing and communications materials—including annual reports, brochures, and publications—from concept to completion, with a strong emphasis on graphic design, layout, typography, and brand consistency.</li><li>Oversee the creation and execution of public awareness and advertising campaigns, including campaign videos and public service announcements, ensuring alignment with brand standards and key messaging.</li><li>Manage all advertising efforts across electronic, print, and broadcast platforms to maximize visibility and community engagement.</li><li>Safeguard and promote the United Way brand, ensuring consistent application of national and local brand guidelines across all materials and platforms.</li></ul><h4>Strategic Communication</h4><ul><li>Lead the development and execution of clear, consistent communication strategies that translate complex initiatives and information into accessible messaging tailored to diverse audiences, including donors, partners, staff, volunteers, and the broader community.</li><li>Craft and manage internal and external communications that support strategic planning efforts, ensuring stakeholders—from board members to frontline staff—understand organizational priorities, direction, and impact.</li><li>Ensure clarity and alignment across all levels of communication, fostering transparency, unity, and shared understanding throughout the organization and among community stakeholders.</li><li>Partner with senior leadership to position United Way of the Coastal Empire as a trusted source of information, thought leadership, and community collaboration.</li></ul><h4>Media Relations</h4><ul><li>Cultivate and maintain strong relationships with media contacts as well as advertising representatives from the print, electronic, and broadcast media.</li><li>Serve as the primary media contact, responding to press inquiries in partnership with the President to ensure accurate, timely, and strategic communication.</li><li>Coordinate with President's office for the preparation of news releases and press coverage related to United Way.</li></ul><h4>Events Management</h4><ul><li>Collaborate the planning and execution of mission-driven events in close collaboration with internal teams and external partners, ensuring alignment with organizational goals, brand standards, and stakeholder engagement objectives.</li><li>Coordinate cross-departmental efforts to produce high-quality events that enhance visibility, strengthen community connections, and support donor cultivation.</li></ul><h4>Writing &amp; Editing</h4><ul><li>Collaborate the planning and execution of mission-driven events in close collaboration with internal teams and external partners, ensuring alignment with organizational goals, brand standards, and stakeholder engagement objectives.</li><li>Coordinate cross-departmental efforts to produce high-quality events that enhance visibility, strengthen community connections, and support donor cultivation.</li></ul><h4>Digital Media</h4><ul><li>Lead the development and execution of a digital marketing strategy to increase brand visibility, community engagement, and donor support.</li><li>Manage and curate content across all social media platforms to ensure consistent voice and mission alignment.</li><li>Oversee the maintenance and optimization of the organization’s website, ensuring up-to-date content, usability, and brand consistency.</li></ul><h4>Collaboration &amp; Team Support</h4><ul><li>Coordinate and support the Marketing Committee, engaging community experts to review and strengthen the organization’s marketing and communications strategies.</li><li>Actively contribute to organizational planning, including the development of the strategic plan, operational initiatives, and annual budget, ensuring marketing is integrated into broader decision-making.&nbsp;</li><li>&nbsp;Support Board engagement by providing timely, strategic communications that keep members informed, aligned, and equipped to serve as ambassadors of the organization.</li><li>Remain competent and current through self-directed professional reading, developing professional contacts with colleagues, attending professional development courses, and attending training and/or courses as required by the President and CEO.</li><li>Contribute to the overall success of the organization by performing all other duties as assigned.</li></ul><h4>Project Management</h4><ul><li>Lead complex projects across marketing and communications initiatives, from concept to execution, using structured project management tools and strategies to ensure deadlines, budgets, and objectives are met.</li><li>Develop and maintain detailed project timelines, assigning roles and responsibilities, tracking progress, and proactively addressing any risks or barriers to success.</li><li>Facilitate cross-functional collaboration to align teams around shared goals, ensure accountability, and deliver high-quality results.</li><li>Continuously evaluate project outcomes to inform future planning and process improvements.</li></ul><h3>Traits &amp; Distinguishing Characteristics</h3><ul><li>Maintains exceptionally high standards of integrity and confidentiality.</li><li>Takes ownership of work and demonstrates a willingness to accept responsibility for decisions and actions</li><li>Seeks and receives feedback graciously and with a dedication to continuous improvement.</li><li>Demonstrates commitment to quality in every task performed.</li><li>Team leader and team player who collaborates easily.</li></ul><h4>United Way Core Competencies for All Staff&nbsp;</h4><ul><li>Mission-Focused: Catalyze others’ commitment to mission to create real social change that leads to better lives and healthier communities.&nbsp; This drives their performance and professional motivations.&nbsp;</li><li>Relationship-Oriented: Understands that people come before process and is astute in cultivating and managing relationships toward a common goal.&nbsp;</li><li>Collaborator: understands the roles and contributions of all sectors of the community and can mobilize resources (financial and human) through meaningful engagement.&nbsp;</li><li>Results-Driven: Dedicated to shared and measurable goals for the common good; creating, resourcing, scaling, and leveraging strategies and innovations for broad investment and impact.&nbsp;</li><li>Brand Steward: Steward of the brand and understands his/her role in growing and protecting the reputation and results of the greater network.&nbsp;</li></ul><h3>Physical Demands</h3>The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.<ul><li>Much of the work of this position is completed while sitting at a desk, using a computer and phone. Requires talking, hearing and visual acuity sufficient to perform these major functions.&nbsp;</li><li>Occasionally includes reaching above shoulder heights, below the waist or lifting up to 25 pounds for office equipment, supplies and materials.</li></ul><h3>Status</h3>Exempt (Salaried)

United Way of the Coastal Empire

Vice President of Marketing and Communications

United Way of Greater Richmond &amp; Petersburg is seeking a dynamic and detail-oriented Marketing Specialist to support the organization’s brand, content strategy, and digital communications. In this role, you will create compelling content, manage social media platforms, and help lead marketing campaigns that connect people to our mission. You’ll work across departments to ensure all messaging is consistent, creative, and reflective of the impact we drive in our community. This is an opportunity to contribute through smart storytelling, thoughtful design, and community-centered outreach. If you’re a strong writer, a digital native, and a collaborative teammate who knows how to turn strategy into action, we want to hear from you. ABOUT YOU With 3+ years of experience in marketing, communications, or content creation, you’re comfortable managing multiple projects, producing high-quality work, and tailoring your message for different audiences. You’re a creative thinker and a clear communicator who knows how to bring ideas to life across platforms social, digital, print, and beyond. You bring solid experience writing for a brand, managing social media, and designing marketing materials using tools like Canva or Adobe Creative Suite. You enjoy working with others and thrive in a mission-driven culture that values collaboration, equity, and community. You’re organized and curious, detail-oriented but flexible, and most importantly, committed to helping people understand the power and impact of United Way. Bachelor’s degree required in marketing, communications, journalism, public relations, or a related field.ABOUT THE ROLE As our Marketing Specialist, you’ll play a key role in: • &nbsp;Supporting the development and execution of brand-aligned marketing campaigns. • &nbsp;Creating written and visual content for digital and print channels including social media, newsletters, and event promotions. • &nbsp;Managing United Way’s social media accounts and content calendar. • &nbsp;Designing marketing materials, graphics, and email campaigns. • &nbsp;Working closely with team members across the organization to support fundraising, &nbsp; volunteerism, and community impact efforts. • &nbsp;Attending community events to capture and share United Way’s presence and impact. • &nbsp;Analyzing campaign performance and identifying opportunities to strengthen engagement. ABOUT US At United Way of Greater Richmond &amp; Petersburg, we bring people together to solve tough problems and advance opportunities for all. Our team is creative, collaborative, and driven by a shared purpose. As part of the Marketing &amp; Strategy team, you’ll help tell the story of our impact, grow our visibility, and build stronger connections with the people and communities we serve. This is a great role for someone looking to grow their marketing career while doing work that matters. Salary Range: Hiring range up to $58,000 based on experience. Position open until filled. &nbsp;Please send cover letter, resume, portfolio, and salary requirement to: United Way of Greater Richmond &amp; Petersburg&nbsp;Human Resources Email: <a href="mailto:jobs@yourunitedway.org" target="_blank">jobs@yourunitedway.org</a> &nbsp;EOE

United Way of Greater Richmond & Petersburg

Marketing Manager

POSITION SUMMARY Lead multi-media production for HFUW, using impactful storytelling to enhance its local and national profile. Collaborate across departments to create, edit, and distribute compelling multi-media content across multiple platforms, supporting the marketing strategy and brand integrity.KEY RESPONSIBILITIES &amp; ESSENTIAL DUTIES OF POSITION An individual must be able to perform each essential duty listed below at a satisfactory level:&nbsp;&nbsp; &nbsp; &nbsp; &nbsp; &nbsp;<ul><li>&nbsp; &nbsp; &nbsp; &nbsp;Serve as primary resource for multi-media production to support an integrated marketing strategy for key audiences.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Create multi-media content (i.e. photography and video) for multiple channels and assist the Graphic Design and Brand Manager with design projects.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Attend and interview at frequent onsite and offsite events.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Ensure all designs align with United Way brand standards and maintain consistent branding across internal and external media.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Assist with marketing projects to ensure timely delivery.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Assist in maintaining content across various multi-media channels.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Partner with the Marketing team to develop innovative marketing strategies.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Collaborate with other departments to ensure consistent brand representation and to advance Marketing and Communications activities.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Assist with the research, coordination, and planning of Marketing and Communications initiatives.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Assist with writing and editing, including scripts, interview questions, social media posts, and web content.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Assist with proofing and editing to ensure accuracy, brand integrity, and relevancy in all collateral.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Organize and maintain digital files for reference materials, data, and articles.</li><li>&nbsp; &nbsp; &nbsp; Develop in-depth knowledge of Heart of Florida United Way programs, initiatives, events and experiences.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Ensure equipment readiness and manage all aspects of on-site production, including setup, testing, timeline management, interviews, b-roll capture, and cleanup.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Ensure adherence to all organizational policies and procedures, staying informed about updates.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Maintain and provide recommendations for policies and procedures for brand guidelines to ensure overall HFUW operational excellence.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Maintain client and staff confidentiality and adhere to HIPAA, FIPA, PHI, PII requirements.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;Provide back-up support to the Marketing and Communications team.</li><li>&nbsp; &nbsp; &nbsp; &nbsp;May be classified as essential, requiring prompt and effective action during critical situations to ensure the safety and well-being of the community.</li><li>Contribute to overall organizational success by performing other duties and responsibilities as assigned.</li></ul>JOB REQUIREMENTS Job requirements include:&nbsp; &nbsp; &nbsp;&nbsp;&nbsp;<ul><li>Associate degree or equivalent combination of experience and education may be considered in lieu of degree. Bachelor’s degree preferred.</li><li>Valid Driver License required.</li><li>Two years of multi-media or graphic design experience required.</li><li>Intermediate experience with Microsoft Office and other related technology required.</li><li>Intermediate experience in Adobe Creative Suite or other related technology required.</li><li>Expertise in design for web, email, and social media platforms preferred.</li><li>Demonstrated ability to take initiative, anticipate needs, and proactively address challenges.</li><li>Customer service skills and experience required.</li><li>Ability to edit, complete, and assemble documents.</li><li>Attention to detail and accuracy.</li><li>Excellent analytical skills.</li><li>Ability to multi-task and work in a fast-paced environment.</li><li>Ability to work independently with minimal supervision required.</li><li>Strong communication skills, both written and orally, required.</li><li>Ability to utilize critical thinking and problem-solving skills.</li><li>Ability to utilize organizational skills effectively.</li><li>Must have access to a private, secure, and stable high-speed internet connection.</li><li>Must have access to a quiet, confidential workspace.</li></ul>COMPETENCY REQUIREMENTSCommunications - Ability to communicate effectively.Business Ethics - Ability to work with integrity and ethics.Judgment - Ability to use sound judgement.Initiative - Ability to take initiative.Teamwork - Ability to work in a team environment.PHYSICAL DEMANDS Physical demands include:<ul><li>Constantly remaining in a stationary position, often sitting, or standing for prolonged periods.</li><li>Constantly communicating with others to exchange information through speaking, hearing, reading, and writing.</li><li>Constantly repeating motions and fine manipulation that may include the wrists, hands, and/or fingers. Ability to type using a keyboard.</li><li>Constant use of standard office equipment such as the telephone and/or headset, copier, and computer.</li><li>Constantly assessing the accuracy, neatness and thoroughness of the work assigned.</li><li>Constantly viewing information on a computer screen.</li><li>Frequently traveling to the office or offsite location.</li><li>Frequently moving about to accomplish tasks.</li><li>Occasionally lifting and moving of items weighing up to approximately 35 pounds.</li><li>Occasionally adjusting or moving objects up to 15 pounds in all directions.</li><li>Occasionally bending, stooping, or kneeling.</li></ul>WORKING CONDITIONS Working conditions include:<ul><li>Hybrid inside working environment.</li><li>Flexible schedule required, including frequent early mornings, evenings, and weekend hours.</li><li>High level of long periods of concentration.</li><li>Frequent interactions with internal and external customers.</li><li>Reliable transportation required.</li><li>Frequent travel to multiple locations in Orange, Osceola, and Seminole Counties.</li></ul>Heart of Florida United Way offers a very extensive benefits package for full-time employees that we are very proud to share with you! Medical Insurance (Health, Dental, Vision) – on the 1st day and HFUW pays 80% of your premium. Company-Paid Benefits – HFUW provides all full-time employees with the opportunity to enroll in short-term &amp; long-term disability insurance, as well as $50,000 in life insurance, all 100% paid by HFUW. 401k w/ Company Contribution – not only does your 401k start on the 1st of the month following your start date, but after 1 year of employment and 1000 hours worked, you will receive 5% contribution from HFUW, regardless of your personal contribution to your plan. Paid Time Off – HFUW offers an extensive amount of time off so you can focus on your personal health, family priorities, and work-life balance.&nbsp; Full-time employees start accruing paid time off (5 weeks your 1st year) off upon hire, with generous carry over and accruals.

Coordinator, Multi-Media

POSITION SUMMARY&nbsp;​(Eligible for Hybrid/ 3 days in office - Alexandria, VA)The Manager, Social Media is a member of the United Way Worldwide (UWW) Digital Marketing team who supports the implementation of a comprehensive social media strategy to build awareness and engagement growth for United Way Worldwide locally, nationally, and internationally. &nbsp;This role reports to the Director of Social Media.We are looking for someone who is passionate about how social media can be a strategic and invaluable platform for generating awareness and moving audiences to action in support of United Way’s impact areas and can help elevate the work of the United Way Network in creating thriving communities.&nbsp;The ideal candidate understands how trending social content can be used to support UWW’s goals and share UWW’s expertise, has an eye for detail, is a strong writer, and can analyze channel metrics to adjust strategy and content.&nbsp;KEY RESPONSIBILITIESStrategy &amp; Campaign Development<ul><li>Partner with the Social Media Director to continuously develop and implement cohesive social media strategies that increase UWW’s brand visibility, strengthen audience engagement, and drive social good.</li><li>Lead the development and implementation of a variety of social campaigns in support of brand partnerships, events, fundraising, and overall brand positioning.</li><li>Serve as an integral member of the Digital Marketing team, working across departments to identify content opportunities that drive brand awareness and audience engagement.</li></ul>Social Media Editorial Calendar &amp; Scheduling<ul><li>Lead on overall management of the social media editorial calendar, ensuring timely posting of content across all channels.</li><li>Create engaging content (written and visual) for multiple social channels, ensuring consistency in voice, tone, and messaging.&nbsp;</li><li>Manage content scheduling, tagging, and posting to UWW’s social media channels in relevant systems to maintain a consistent online presence and alignment across teams.</li></ul>Event Coverage &amp; Content Capture<ul><li>Attend virtual and in-person UWW events, capturing content (photos, videos, audio) to share across UWW’s social media channels.</li><li>Ensure real-time content creation and sharing during key events to drive engagement and audience connection.</li></ul>Analytics &amp; Reporting<ul><li>Track campaign and post tag content in relevant system to measure the success of social initiatives.&nbsp;</li><li>Provide insights in the monthly, quarterly, and annual data dashboard reports of content and partner with the Social Media Director for strategy refinement.&nbsp;</li></ul>Community Engagement<ul><li>Lead online community management initiatives, responding to comments, messages, and engaging with audience to build deeper relationships on both organic and paid UWW social content.&nbsp;</li><li>Manage social media listening for UWW and CEO channels, identifying key opportunities for engagement and elevating any points of concern.</li><li>Maintain consistent and timely responses to audience inquiries.&nbsp;</li></ul>EDUCATION/REQUIREMENTS<ul><li>A minimum of three (3) years of&nbsp;experience in content creation and social media.</li><li>Bachelor’s degree in communications, marketing, or related field.&nbsp;&nbsp;</li><li>Knowledge of multiple social platforms, familiarity with current best practices, and ability to recognize and leverage emerging trends and platforms. &nbsp;</li><li>Ability to write engaging content for social media with attention to detail.&nbsp;</li><li>Strong cultural competencies and ability to effectively communicate to a diverse, global audience.</li><li>Strong research and analytical skills and ability to synthesize data and brief leadership.</li><li>Experience with social listening and community management.&nbsp;</li><li>Team- and solution-oriented relationship builder and collaborator.</li><li>Ability to organize, set priorities, and manage several projects at once, with minimal supervision.</li><li>Experience with digital fundraising and/or a global nonprofit is a plus.&nbsp;</li><li>Experience with Sprout Social, Canva, Adobe suite, and Smartsheet is a plus.</li><li>Willingness to occasionally work outside of normal business hours, when need arises (e.g., covering an after-hours event, responding to breaking news)</li></ul>APPLICATION MATERIALSPlease submit a cover letter and resume to apply. Candidates who are invited to progress past the initial interview stage will be invited to share either a link to a portfolio or 2-3 work samples that showcase their expertise. For guidance, we will be looking for samples that demonstrate writing style as well as creativity, whether it’s a brand/organizational TikTok video you produced or a long-form piece of writing.This job description describes the general nature and level of work performed by employees assigned to this position. It should not be construed as an exhaustive list of all required duties, responsibilities, and skills. Reasonable accommodations may be made to enable disabled individuals to perform the essential functions of the job. You should be able to work on-site in the Alexandria, VA location; relocation assistance is not offered.&nbsp;SALARY STATEMENTThe hiring salary range for this position is $84,000 to $92,000 per year. Proffered salaries are determined by several factors including applicant’s knowledge, skills, experience, position, equity, and market.ABOUT UNITED WAY WORLDWIDEUnited Way Worldwide seeks diverse, qualified professionals who want to make a difference in the world. If you are passionate about your work and desire to help others achieve enhanced education, income, and health, United Way Worldwide is the place for you.United Way Worldwide is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, creed, disability, veteran status, marital status, age, sex (including pregnancy), sexual orientation, gender identity, gender expression, national origin or ancestry, genetic information, and other legally protected characteristics, in accordance with applicable laws. If you need a reasonable accommodation because of a disability for any part of the employment process, please call (703) 836-7100 and provide the nature of your request and your contact information.We are a charter member of Employers of National Service and encourage AmeriCorps, Peace Corps, and other national service alumni to apply.United Way Worldwide is located in Old Town Alexandria, VA. We offer competitive salary and excellent benefits including: health, dental, life, short-term and long-term disability, employee assistance program, 403(b) plan, tuition assistance, paid time off, family sick leave, medical appointment leave, parental/adoption leave, dress for your day, free parking, onsite gym, monthly volunteering opportunities, and more.

4 Marketing / Communications / PR Full time Jobs