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Development Coordinator 
Reports To: Director Of Development 

Classification: Non-exempt 

Compensation: $43,000-$48,000 plus benefits, holidays and PTO 

Hours: 40 per week 

Position Description 

United Way of Harrisonburg and Rockingham County is seeking a full-time Development 
Assistant to support our Director of Development in various fundraising and marketing 
initiatives. The ideal candidate will be enthusiastic, detail-oriented, and self-motivated, with a 
passion for our mission of Improving Lives By Connecting and Mobilizing Community Resources 
and a desire to contribute to our growth. This role will primarily focus on workplace campaigns, 
marketing efforts, and event planning. 
 
Responsibilities: 

â Workplace Campaign Management 
â Collaborate with the Director of Development to develop strategies to manage 

workplace campaign participation and donations. 
â Identify and cultivate relationships with potential corporate partners and donors. 
â Assist in creating materials and presentations to promote workplace campaigns 

to potential donors. 
 

â Event Planning 
â Assist in planning and organizing fundraising events, including logistics, 

promotion, and attendee management. 
â Coordinate with vendors, sponsors, and volunteers to ensure smooth execution 

of events. 
â Provide on-site support during events as needed. 

 
â Marketing 

â Assist in developing and executing marketing campaigns to raise awareness of 
our organization and its mission. 


â Manage social media accounts and create engaging content to increase our 
online presence. 

â Assist in creating marketing materials such as brochures, flyers, and newsletters. 
 

â Donor Relations 
â Assist in maintaining donor database and ensuring accurate and up-to-date 

records. 
â Respond to donor inquiries and provide excellent customer service. 

 
â Administrative Support 

â Provide general administrative support to the Director of Development, including 
scheduling meetings, managing calendars and preparing materials for 
presentations. 

Characteristics &amp; Abilities 

â Detail-oriented. 
â Strong analytical and problem-solving skills. 
â Good organization and time management skills. 
â Ability to communicate effectively verbally, in writing, over the phone and in person. 
â Ability to work both independently and collaboratively on a small team. 
â Ability to work under pressure and in potentially stressful situations. 
â Awareness of the work of United Way and local community service organizations. 
â Flexibility to work some evenings and weekends with advance notice for scheduled 

events. 
â A valid driver’s license and access to a vehicle for regional travel is required. (Mileage 

reimbursed at Virginia state rate.) 
â This position’s physical office will be located in Staunton. 


Qualifications 
â Bachelor's degree in Marketing, Communications, Nonprofit Management, or related 

field preferred. 
â Previous experience in fundraising, marketing, or event planning is a plus. 
â Excellent written and verbal communication skills. 
â Strong organizational skills and attention to detail. 
â Ability to work independently and as part of a team. 
â Proficiency in Microsoft Office Suite and social media platforms. 
â Passion for the mission and values of United Way. 


About United Way of Harrisonburg and Rockingham County 
United Way of Harrisonburg and Rockingham County’s mission is “Improving lives by 
connecting and mobilizing community resources.” We envision a strong, equitable, and 
accessible network of support for working households in Harrisonburg and Rockingham County. 
For more info and to see a copy of our strategic plan, go to <a href="https://uwhr.org/about-us" target="_blank">https://uwhr.org/about-us</a>. 

Application Instructions 
Interested applicants should submit a brief introductory email with an attached resume to 
<a href="mailto:jim@uwhr.org" target="_blank">jim@uwhr.org</a>. Applications will be reviewed as they are received until the position is filled. 
 
United Way of Harrisonburg and Rockingham County is committed to fostering, cultivating and 
preserving a culture of diversity and inclusion. Our staff, Board of Directors, and volunteers are 
the most valuable assets we have. The collective sum of the individual differences, life 
experiences, knowledge, innovation, self-expression, unique capabilities and talent that our staff 
invest in their work represents a significant part of not only our culture, but our reputation and 
organization’s achievement as well. United Way of Harrisonburg and Rockingham County is an 
Equal Opportunity Employer and is committed to pursuing equity in all aspects of our work. All 
applicants will be considered for employment without regard to race, color, religion, gender, sex, 
sexual orientation, gender identity, national origin, age, disability, genetic information, marital 
status, amnesty or status as a covered veteran in accordance with applicable federal, state and 
local laws. 
 
 

<a href="https://uwhr.org/about-us" target="_blank">https://uwhr.org/about-us</a>

<ul>		<li>Development Coordinator </li>
<ul>	<li>Position Description </li>
	<li>Characteristics &amp; Abilities </li>
	<li>Qualifications </li>
		<li>About United Way of Harrisonburg and Rockingham County </li>
	<li>Application Instructions </li>
</ul>
</ul>

United Way of Harrisonburg and Rockingham County

Development Coordinator

POSITION SUMMARY(Eligible for hybrid/3 days in office - Alexandria, VA)A cover letter is required with your application. Candidates invited to interview will also be required to submit writing samples.&nbsp;This role, reporting to the Senior Vice President of Global Communications, will develop and execute the communications strategy to support United Way Worldwide’s (UWW) fundraising to drive engagement and support for the global United Way Network. In alignment with organizational positioning, this person will work in partnership with UWW Development colleagues in the creation and execution of an annual plan, message strategy, assets, and activations to support fundraising efforts including workplace campaigns, year-round and short-term giving initiatives, corporate funders, direct response and donor stewardship. &nbsp;<ul><li>In partnership with internal stakeholders, develop the comprehensive communications strategy to support organizational fundraising goals&nbsp;</li><li>Develop the compelling message framework to elevate the organizational value proposition in support of fundraising efforts and ensure integration across all communications touchpoints including social media, print and digital &nbsp;</li><li>Drive strategy, cadence, and content development for all email communications to UWW donors and analyze results to optimize approach and messaging</li><li>Provide data, stories, messaging, and more to support Development presentations and reports</li><li>Lead efforts to create fundraising messaging and tools for local United Ways&nbsp;</li><li>Provide compelling &nbsp;written materials for offline and online channels, in partnership with the Development and Marketing teams</li><li>Collaborate with digital marketing team to drive and nurture individual donor relationships including support for email marketing strategy&nbsp;</li><li>Support corporate cause marketing campaigns as needed</li><li>Support communications for donor cultivation events&nbsp;</li><li>May be responsible for supervising and developing direct reports</li><li>Establish, measure and report on performance metrics</li><li>Manages assigned agency and vendor relationships</li><li>Periodic travel may be required</li><li>Other duties as assigned</li></ul>JOB REQUIREMENTS&nbsp;&nbsp;<ul><li>Minimum 12 years of experience in development communications, marketing, fundraising, or a related field</li><li>More than five years of experience overseeing fundraising communications for a national or global charitable organization</li><li>Proven experience in developing and executing a donor communications strategy is required</li><li>Experience in digital fundraising and creating donor user journeys is required</li><li>Expertise in aligning communications to drive strategic goals in support of organizational priorities is required</li><li>Must be a strong writer/editor, and an effective communications consultant</li><li>Experience with developing and implementing marketing and communications efforts for a decentralized global organization is preferred</li><li>Strong cultural competencies and ability to effectively communicate to a diverse, global audience</li><li>Experience utilizing project management software is preferred</li><li>Experience using email marketing and CRM platforms is required</li><li>Proven ability to establish and evaluate performance metrics</li><li>Excellent strategic and conceptual thinking, and decision-making skills are required</li><li>Bachelor's degree in marketing, communications, journalism, public relations or related field is required</li></ul>This job description describes the general nature and level of work performed by employees assigned to this position. It should not be construed as an exhaustive list of all required duties, responsibilities, and skills. Reasonable accommodations may be made to enable disabled individuals to perform the essential functions of the job. You should be able to work on-site in the Alexandria, VA location; relocation assistance is not offered.&nbsp;SALARY STATEMENTThe budgeted lifespan salary range for this position is currently $135,000 to $150,000 per year. &nbsp;Salary is determined by several factors including applicant’s knowledge, ­­­skills, experience, position, equity, and market.COMPETENCIESAccountability/Results Orientation &nbsp;Is accountable for the achievement of assigned work projects. Collaborates with others to establish work project parameters, desired results and outcomes and resource requirements. Keeps team leaders informed on work progress and changes in work direction. Takes ownership of work and outcomes achieved, selecting the best work approach. Protects the United Way brand, promoting its relevance and stature to the extent possible. Behaves ethically and honestly in all activities done on behalf of United Way Worldwide and the movement. Demonstrates a commitment to United Way Worldwide’s values, including diversity and inclusiveness.&nbsp;Decision-Making/Risk-Taking &nbsp;Evaluates available information and recommends a course of action. Contributes own assessment of risks and implications of decisions in team decision-making efforts. Develops and proposes effective alternative solutions. Uses judgment appropriately in decision-making. Knows when to shift decision-making upwards. &nbsp;Teamwork Collaboration &nbsp;Shares pertinent information and keeps team members informed on a regular basis. Ensures that processes, systems and resources are available and direct them properly to enable the team to efficiently accomplish its goals and objectives. Able to adapt quickly to changing conditions or performance expectations. Able to focus on assignments during periods of change and/or uncertainty.&nbsp;&nbsp;Relationship Management &nbsp;Utilizes rapport to build trust and collaboration with others. Identifies and shares mutual benefits and needs in working together. Is ethical in dealing with others to achieve the desired results. Interacts and communicates with diverse stakeholders effectively. Fosters and maintains working relationships across the United Way network. Formulates and communicates in an ethical and politically sensitive manner.&nbsp;Communications &nbsp;Expresses work issues and problems in a clear and concise manner. Communicates effectively with others up, down and across the organization to achieve expected organization results. Gives and receives constructive feedback. Seeks direct input on team effectiveness and environment.&nbsp;Innovation/Creativity &nbsp;Develops and implements new approaches to accomplish tasks that impact others in and outside of own team. Is able to reasonably "take risks." Assists others in developing new systems, products, processes and procedures. Strives to stay current on new or emerging trends and capitalizes on themABOUT UNITED WAY WORLDWIDEUnited Way Worldwide seeks diverse, qualified professionals who want to make a difference in the world. If you are passionate about your work and desire to help others achieve enhanced education, income, and health, United Way Worldwide is the place for you.United Way Worldwide is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, creed, disability, veteran status, marital status, age, sex (including pregnancy), sexual orientation, gender identity, gender expression, national origin or ancestry, genetic information, and other legally protected characteristics, in accordance with applicable laws. The EEO is the Law poster is available here: <a href="http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf" target="_blank">http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf</a>. If you need a reasonable accommodation because of a disability for any part of the employment process, please e-mail <a href="mailto:recruitment@uww.unitedway.org" target="_blank">recruitment@uww.unitedway.org</a> and provide the nature of your request and your contact information.We are a charter member of Employers of National Service and encourage AmeriCorps, Peace Corps, and other national service alumni to apply.United Way Worldwide is located in Old Town Alexandria, VA. We offer competitive salary and excellent benefits including: health, dental, life, short-term and long-term disability, employee assistance program, 403(b) plan, tuition assistance, paid time off, family sick leave, medical appointment leave, parental/adoption leave, dress for your day, free parking, onsite gym, monthly volunteering opportunities, and more.UNITED WAY WORLDWIDE’S DIVERSITY, EQUITY &amp; INCLUSION STATEMENT OF PRINCIPLEWe take the broadest possible view of diversity.&nbsp;We value the visible and invisible qualities that make you who you are.We welcome that every person brings a unique perspective and experience to advance our mission and progress our fight for the health, education, and financial stability of every person in every community.We believe that each United Way community member, donor, volunteer, advocate, and employee must have equal access to solving community problems.We strive to include diversity, equity, and inclusion practices at the center of our daily work.We commit to using these practices for our business and our communities.Join us in embracing diversity, equity and inclusion for every person in every community. &nbsp;

United Way Worldwide

Senior Director, Fundraising Communications

POSITION SUMMARY&nbsp;(Eligible for Hybrid/ 3 days in office - Alexandria, VA)United Way Worldwide is seeking a Brand Manager to join a growing Marketing &amp; Communications department. &nbsp;The Brand Manager will oversee the integrity and consistency of our brand across all marketing and communications channels and users, including our network of 1100 local United Ways. In this role, you will be responsible for ensuring alignment with United Way's established brand guidelines and strategic objectives. You will collaborate with internal teams and external partners to maintain brand excellence, ensuring our messaging resonates globally while honoring the diverse needs of local communities.The ideal candidate is a detail-oriented professional with strong project management skills, a deep understanding of brand management and experience working with a large affiliate footprint. &nbsp; Overall, this role is responsible for ensuring a cohesive narrative across touchpoints.KEY RESPONSIBILITIES/ESSENTIAL DUTIES OF POSITION<ul><li>Brand Standards (&amp; Guidelines) Oversight and Management: Ensure all marketing assets adhere to United Way's brand, maintaining consistency and clarity across all platforms. &nbsp;Develop plan for establishing brand management and monitoring.</li><li>Cross-Functional Collaboration: Work closely with internal teams and external stakeholders (agencies, vendors, partners) to ensure alignment on brand messaging and compliance with visual and content standards.</li><li>Brand Audits &amp; Monitoring:&nbsp;Conduct regular audits of both internal and external content to identify and correct any discrepancies or deviations from the brand guidelines. Track and report on brand compliance efforts across multiple regions and channels.</li><li>Training &amp; Education:&nbsp;Develop iterative curricula and lead brand compliance training sessions for internal teams, affiliates, and partners to increase understanding and adherence to United Way's brand standards.</li><li>Brand Strategy Support:&nbsp;Partner with the Brand Strategy team to implement new initiatives, campaigns, and materials while ensuring that new assets align with overall brand direction and messaging. &nbsp;</li><li>Steward Resources:&nbsp;Oversee the storage, usage and promotion of branded assets housed in our Digital Asset Management system.</li><li>Legal and Trademark Protection:&nbsp;Work closely with the legal department to ensure that all branded assets are properly protected, and any potential trademark or intellectual property issues are addressed promptly.</li><li>Brand Performance Metrics:&nbsp;Establish and manage brand management metrics, contributing to reporting up, down and sideways throughout the organization.</li></ul>JOB REQUIREMENTS<ul><li>Education &amp; Experience:<ul><li>Bachelors degree in Marketing, Communications, Business Administration, or a related field.</li><li>5+ years of experience in brand management, marketing, or communications.</li><li>Experience working with complex organizational structures is critical.</li></ul></li><li>Skills &amp; Competencies:<ul><li>Strong understanding of brand strategy, guidelines, and governance.</li><li>Excellent project management skills with the ability to prioritize and manage multiple tasks simultaneously.</li><li>Strong attention to detail and an eye for consistency across various media and platforms.</li><li>Ability to communicate complex brand concepts in clear, actionable terms to diverse audiences.</li><li>Proficiency in Microsoft Office Suite, and familiarity with digital marketing tools (email platforms, etc.).</li><li>Experience with Digital Asset Management platform like Brandfolder is a plus</li><li>Knowledge of copyright, trademark law, and intellectual property protections is a plus.</li></ul></li><li>Personal Attributes:<ul><li>Positive, persuasive influencer in complex environments.</li><li>Engaging, open and collaborative team player with a knack for creating and maintaining strong relationships.</li><li>Self-motivated and proactive in identifying issues and solutions.</li></ul></li></ul>This job description describes the general nature and level of work performed by employees assigned to this position. It should not be construed as an exhaustive list of all required duties, responsibilities, and skills. Reasonable accommodations may be made to enable disabled individuals to perform the essential functions of the job. You should be able to work on-site in the Alexandria, VA location; relocation assistance is not offered.&nbsp;SALARY STATEMENTThe budgeted lifespan salary range for this position is currently $85,000 to $100,000 per year. &nbsp;Salary is determined by several factors including applicant’s knowledge, ­­­skills, experience, position, equity, and market.COMPETENCIESAn individual must be able to demonstrate the following competencies at a satisfactory level:Accountability/Results Orientation -&nbsp;Is accountable for the work results and performance to budget of an assigned team. Participates in the articulation of and communicates work goals and objectives, as well as expected work results. Assists in identifying work quality standards and training team members and accepts responsibility for the team's achieved outcomes. Protects the United Way brand, promoting its relevance and statue to the extent possible. Behaves ethically and honestly in all activities done on behalf of UWW and the movement. Demonstrates a commitment to UWW’s values, including diversity and inclusiveness.Decision-Making/Risk-Taking -&nbsp;Evaluates available information and recommends a course of action. Contributes own assessment of risks and implications of decisions in team decision-making efforts. Develops and proposes effective alternative solutions. Uses judgment appropriately in decision-making. Knows when to shift decision-making upwards.Teamwork Collaboration -&nbsp;Shares pertinent information and keeps team members informed on a regular basis. Ensures that processes, systems and resources are available and direct them properly to enable the team to efficiently accomplish its goals and objectives. Able to adapt quickly to changing conditions or performance expectations. Able to focus on assignments during periods of change and/or uncertainty.Relationship Management -&nbsp;Embodies and promotes UWW's values and guiding principles. Promotes a "win-win" philosophy in dealing with others. Serves as a role model in dealing with others to accomplish organization goals and objectives. Works effectively with United Way staff, volunteers and other stakeholders to achieve strategic direction. Able to manage and sustain key relationships to benefit the United Way movement and/or UWW. Formulates and communicates in an ethical and politically sensitive manner.Communications -&nbsp;Expresses ideas and concepts in a clear and concise manner. Is persuasive and influences others. Actively listens to others to understand their perspectives. Seeks input and feedback on individual, team and departmental performance and environment. Supports openness.Innovation/Creativity -&nbsp;Shares a deep commitment to the UW vision. Develops a "connected" vision for the Group. Has a plan to meet Group vision and contribute to overall success. Promotes a climate that values and rewards innovation and creativity. Acknowledges and champions the efforts of others to "think outside the box.” Maintains knowledge of current and emerging trends that affect United Ways, UWW and/or the non-profit sector. Demonstrates ability to analyze information and translate into specific, effective action/solutions.ABOUT UNITED WAY WORLDWIDEUnited Way Worldwide seeks diverse, qualified professionals who want to make a difference in the world. If you are passionate about your work and desire to help others achieve enhanced education, income, and health, United Way Worldwide is the place for you.United Way Worldwide is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, creed, disability, veteran status, marital status, age, sex (including pregnancy), sexual orientation, gender identity, gender expression, national origin or ancestry, genetic information, and other legally protected characteristics, in accordance with applicable laws. The EEO is the Law poster is available here:&nbsp;<a href="http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf" target="_blank">http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf</a>. If you need a reasonable accommodation because of a disability for any part of the employment process, please e-mail&nbsp;<a href="mailto:recruitment@uww.unitedway.org" target="_blank">recruitment@uww.unitedway.org</a>&nbsp;and provide the nature of your request and your contact information.We are a charter member of Employers of National Service and encourage AmeriCorps, Peace Corps, and other national service alumni to apply.United Way Worldwide is located in Old Town Alexandria, VA. We offer competitive salary and excellent benefits including: health, dental, life, short-term and long-term disability, employee assistance program, 403(b) plan, tuition assistance, paid time off, family sick leave, medical appointment leave, parental/adoption leave, dress for your day, free parking, onsite gym, monthly volunteering opportunities, and more.UNITED WAY WORLDWIDE’S DIVERSITY, EQUITY &amp; INCLUSION STATEMENT OF PRINCIPLEWe take the broadest possible view of diversity.&nbsp;We value&nbsp;the visible and invisible qualities that make you who you are.We welcome&nbsp;that every person brings a unique perspective and experience to advance our mission and progress our fight for the health, education, and financial stability of every person in every community.We believe&nbsp;that each United Way community member, donor, volunteer, advocate, and employee must have equal access to solving community problems.We strive&nbsp;to include diversity, equity, and inclusion practices at the center of our daily work.We commit&nbsp;to using these practices for our business and our communities.Join us in embracing diversity, equity and inclusion for every person in every community.

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