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Specialist, Event Marketing

Atlanta, GA

Relocation expenses: Not paid

Full time
3 - 5 years of experience
Bachelor's Degree

Published on 30 Jun 2018

Expires on 30 Jun 2018

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Specialist, Event Marketing

The Specialist, Event Marketing will support the events functional area in producing and managing highly visible events/experiences with up to 1,000 guests to enhance and promote United Way of Greater Atlanta’s image. This position will also enable the organization to deliver key messages, market the United Way brand, increase engagement with and connection to United Way, increase revenue, and support the overall goals of the organization.


  • Support the Director, Event Marketing in the planning and execution of United Way events

  • Serve as lead on selected events and initiatives

  • Scout event locations and develop relationships with vendors

  • Lead the planning and execution around event registration and on-site execution

  • Project Management including but not limited to:

  • Developing and maintaining a detailed production schedule for each event outlining all activities and deadlines

  • Managing staff volunteers and vendors to insure activities and deadlines are met

  • Support troubleshooting real and potential pitfalls and risks to production deadlines/event and recommend a course of action

  • Support scheduling and conducting of regular production meetings with all parties involved

  • Provide regular communication and updates on the status of events when necessary

  • Manage logistics needs of events including but not limited to catering needs, audio/visual needs, room décor, parking needs, etc.

  • Support the Director, Event Marketing and with engagement of external partners/vendors. Collect revenue from events and work with finance department for account reconciliation

  • Recruit, train and manage event volunteers

  • Support excellence and event standards established by the Director

  • Flexibility - Days, evenings and weekends are required as dictated by event slate

  • Other duties as assigned

  • Administrative tasks as needed – ie, name tag printing, event signage, check processing, expense reporting, event financial reconciliation, etc.


  • Bachelor’s degree

  • 3 - 5 years of corporate or association event experience

Skills and Abilities Requirements

  • Project Management experience

  • Experienced with accepted event management practices and protocols.

  • Comfortable with technology and knowledge of event management tool Cvent

  • Excellent verbal and written communication skills and adept at communicating verbally with professionals at all levels

  • Self-starter with the ability to build rapport with others, work independently as well as with a team; manage and prioritize multiple projects

  • Strong computer skills (including but not limited to Microsoft Word, PowerPoint, Excel)

  • Experience working in highly confidential, complex, high-pressure, tight-deadline situations

  • Comfortable with and open to learning new technology software and digital tools necessary for the role

  • Knowledge and use of social media channels including but not limited to Facebook, Twitter, Instagram

  • Knowledge of effective record keeping and follow-up; attention to detail

  • Demonstrated creativity

  • Able to lift up to 20lbs

  • Able to handle physical tasks – i.e. Moving and transporting event materials, banners, collateral, signage, etc.

  • Resourceful, self-starter.

  • Commitment to learning and enhancing skills to be used in the workplace