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SPC Content Manager, Donor Services

Atlanta, GA

Relocation expenses: Negotiated

Full time
3 - 5 years of experience
Bachelor's Degree

Published on 1 Oct 2021

Expires on 1 Oct 2021

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SPC Content Manager, Donor Services

The Content Manager reports to the Vice President of Partner Solutions.  The department is working to provide a first-class experience for our individuals utilizing digital solutions. The team is ensuring that United Way’s content is highlighted on our digital platforms to drive individuals to give, advocate and volunteer around United Way’s mission and goals.

Position Summary

The Content Manager will collaborate with our communications and marketing team, community engagement team, donor engagement, and donor services team, in driving the content strategy and development for digital solutions. They will work closely with corporate clients to ensure that content and communication are created and updated promptly.

Key Responsibilities

  • Build, curate, and maintain a content library for Salesforce Philanthropy Cloud
  • Produce high-quality, industry-leading work that will inspire, motivate and engage, leading to furthering donor engagement at top companies
  • Develop the content strategy based on the corporate social responsibility trends and needs of our corporate partners
  • Collect images for each content piece, collaborating with a creative team
  • Update various digital platforms with content related to United Way’s mission, stories and programs
  • Create, test and send email communications to corporate employees utilizing Marketing Cloud software
  • Track, record and report out on interactions with content; make Support onboarding of new donor partners through custom content development for their unique platforms
  • Maintain content and manage updates to content in collaboration with United Way Worldwide and team
  • Stay up to date on content trends to provide best practices recommendations that increase brand reach and perception
  • Update corporate partner’s unique sites as needed with custom content
  • Provide monthly reports to corporate partners outlining new content available

Qualifications and Expectations


  • Bachelor’s degree with minimum 4 years’ experience in communication or marketing
  • Proven evidence of strong editorial judgment
  • Ability to navigate successfully in the rapidly changing content strategy space
  • Excellent writing, proofreading, copyediting and communications skills


A successful individual in this role will:

  • Possess project management skills and adhere to timelines
  • Be a brand steward
  • Possess strong interpersonal skills
  • Possess excellent written and verbal communication skills
  • Pay attention to detail and be able to manage multiple projects
  • Be a team player
  • Be resourceful, creative problem-solver
  • Be highly motivated self-starter
  • Be action and results oriented
  • Possess a clear understanding of, and interest in, United Way and its work