Position Title: SENIOR DIRECTOR, OUTREACH & ADVANCEMENT
Department: MARKETING
Location: TOLEDO OFFICE, HYBRID
FLSA Job Status: FULL TIME, EXEMPT
Salary Range: $60,000 - $67,000
Organizational Relationships:
Reports to: VICE PRESIDENT, BRAND MANAGEMENT
STATEMENT OF THE JOB:
The Senior Director of Outreach and Advancement works within the Marketing Department, reporting directly to the Vice President of Brand Management. The primary function of the role is to serve as the communications lead and public/private grant strategist for the organization, deepening partnerships with stakeholders such as fellow nonprofits, elected officials, donors, grant funding sources, media and the community at-large. Additionally, this role will be charged in overseeing United Way’s advancement strategy and seeking grant opportunities that will assist in the funding of programs that align with our impact areas of education, financial stability, health and housing.
ESSENTIAL FUNCTIONS:
In this role, you must be a strong communicator, writer, problem-solver and collaborator. You will also be expected to work collaboratively between the Resources Development and Community Impact departments, staying up to date on funding needs and around issues that positively or negatively influence our impact areas. You are expected to be a “knowledge holder” and information officer for the organization, for internal and external purposes alike.
External Communications
● Oversee United Way’s comprehensive communications and publicity efforts
● Manage communication projects or communication / marketing launches for various initiatives
● Expected to present on key community issues and topics to donors, corporate partners or fellow nonprofits
● Ensures the organization’s values and brand is continuously elevated and represented in a positive light
Internal Communications
● Develop talking points, briefs, one-pagers, etc. for all internal staff and management team
● Serve as a communications and knowledge resource for staff when developing presentations, emails or engagement opportunities
Advocacy and Advancement
- Stay up-to-date on legislation and policy changes that impact the individuals United Way is committed to serve
- Be well-versed in, and understanding of, the local, state and federal-level government systems
- Based on a working knowledge of community needs and UWGT strategic initiatives, develop and implement a comprehensive plan to secure new and maintain renewable grant funding from a variety of local, state, and national sources (private & public).
- Grant prospect identification utilizing foundation research resources, state and federal government grant opportunities, and leads from Resource Development and Impact staff.
- Develop and maintain an accurate and updated prospect to completion inventory and comprehensive grant cycle project management tool of all grants.
- Ensure grant award and contract performance requirements have been developed in conjunction with those performing the work and clearly communicated upon finalization.
- Perform continuous grant oversight, monitoring, reporting and compliance; providing information on new grant opportunities, staff compliance needs and reporting deadlines.
- Follow policies and procedures to develop and submit clear and compelling proposals for grants; obtain feedback on written proposals as warranted.
QUALIFICATIONS AND EXPERIENCE:
● Bachelor’s degree in Communications, Public Relations, Public Affairs, Political Science or related field; relevant experience will be considered in lieu of a degree
● 5-8 years of progressive experience in any of the qualifications listed above
● Experience in the nonprofit sector is preferred; however, candidates will be “graded” predominately on experience, meaning, those who hold a GED/H.S. diploma will also be considered
KNOWLEDGE / SKILLS / ABILITIES:
- Superb communication skills, presentation skills and ability to excite or mobilize individuals around certain issues or topics
- Ability to summarize complex issues or systems concisely and in an easy-to-understand manner
- Exceptional interpersonal skills
- Self-starter and willing to take initiative; detail oriented with a keen eye for details
- Creative problem-solving skills
- Willingness to go “back to the drawing board” to ensure the best product for community is brought forward
EXPECTED COMMITMENTS
As a representative within the Marketing Department, you are expected to uphold our organizational values on diversity, equity and inclusion. To increase access to education, financial stability, health and housing services, we must accurately understand the role in which racism, homophobia, xenophobia, ageism, ableism, classism, etc. has restricted a person’s ability to receive the human services they deserve. This knowledge and understanding allows the department to better advocate for those in our community, as well as appropriately tell their stories.
CORE COMPETENCIES (Refer Core Competencies for Professional Staff for behavior indicators):
Mission-Focused
All United Way employees recognize that the organization’s top priority is to create real social change that improves lives and changes community conditions. This drives their performance and motivations.
Relationship-Oriented
All United Way employees are responsible for cultivating and managing relationships, fostering an atmosphere of trust, while taking a collaborative approach to addressing issues.
Results-Driven
All United Way employees are accountable for achieving individual performance goals in support of organizational goals.
Brand-Steward
All United Way employees are stewards of the brand and understand their role in protecting the reputation of the organization.
Continuous Learning
All United Way employees demonstrate a desire to acquire knowledge, skills, and abilities necessary to perform effectively.
Critical Thinking
All United Way employees have the ability to think critically and to solve problems using basic research, analysis and interpretation.
Professional Behavior
All United Way employees conduct themselves in a professional manner and follow organizational guidelines and standards.
DEI STATEMENT:
United Way of Greater Toledo (UWGT) strives to ensure that we are meeting the needs of individuals across Lucas, Ottawa and Wood counties in a meaningful and appropriate manner. We cannot truly “Live United” until we fervently advocate for BIPOC, people with disabilities, LGBTQIA+ people and other marginalized communities. United Way examines and addresses the systems, institutions, and policies that have caused and perpetuated racial and socioeconomic disparities, specifically in the areas of Education, Financial Stability, Health, and Housing. This includes acknowledging the role that philanthropy plays in upholding such structures. When individuals of all ethnic backgrounds, socioeconomic statuses, and gender/sexual identities can live and participate in functions of life without fear, then, and only then, can we “Live United”.
The United Way of Greater Toledo provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
This job description in no way states or implies that these are the only duties to be performed by the employee(s) in this position. Employee(s) will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments.
This document does not create an employment contract, implied or otherwise, other than an “at-will” relationship.