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Senior Director Development, Individual Giving

San Francisco, CA

Relocation expenses: Not paid

Full time
5 - 10 years of experience
Bachelor's Degree
$91,000 to $100,000 per year

Published on 31 Mar 2020

Expires on 31 Mar 2020

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Senior Director Development, Individual Giving

An Equal Opportunity Employer Committed to a Diverse Workforce

Department: Development
Reports to: Chief Development Officer
Classification: Management
Closing Date: Open until filled


United Way Bay Area (UWBA) is leading a network of corporations, government agencies, nonprofits, and individuals to create lasting change for Bay Area residents and families.  With a history spanning over 90 years and programs tackling the issue of local poverty from every angle, UWBA is uniquely positioned to mobilize and motivate all sectors of the community toward the vision of ending the cycle of poverty.  

As UWBA responds to cultural shifts in the workplace, fundraising, and digital communications, it is guided by core values of innovation and results-driven creativity. Through a variety of existing and emerging initiatives, UWBA seeks to both strengthen and reimagine its work at all levels in order provide more and better opportunities for struggling Bay Area residents. 

For more information about UWBA, please visit

The Opportunity:

United Way Bay Area is seeking a Senior Director Development, Individual Giving to lead the major gifts and individual giving program. The Senior Director will work with our leadership team to raise United Way Bay Area’s resources, visibility, and relevance in our community.

In this role you will be part of a dynamic team focused on raising over $30 million per year.  United Way Bay Area currently partners with corporate, foundation, individual and governmental funders to address the community’s most pressing needs and drives sustainable results.   It is our goal to increase our number of new donors and deepen the relationships we have with our current donors and constituents through many channels and in new ways. UWBA serves an eight-county region that includes the territory of Silicon Valley

The Senior Director Development, Individual Giving manages the individual giving, stewardship and major accounts staff of the development team and works collaboratively and creatively to lead staff and volunteers in planning, coordinating and executing donor cultivation, solicitation and stewardship activities. These include, but are not limited to managing the Tocqueville Cabinet, managing a portfolio of major donors, overseeing the development and implementation of events and fundraising collateral that support the individual giving program which includes the workplace campaigns that yield over 50,000 donors per year, and initiatives that target programs of highest priority for the United Way.  The duties of this position require close collaboration with all of the teams within the development department and a close relationship with United Way of the Bay Area’s marketing and community investment teams.  Responsibilities include establishing goals and measuring progress against them, but are not limited to developing strategy for events and communications; providing leadership with other development team members; partnership with other departments to establish and maintain timetables and budgets; supervising staff; coordination and stewardship of volunteer leadership; and partnering with the Chief Development Officer on achieving development goals.

What you'll do:

  • Direct the major giving strategies in tandem with the Board and Executive Leadership.
  • Manage a team of individual giving and stewardship staff.
  • Develop cultivation, solicitation and stewardship strategies to support gift club activities including, but not limited to, Tocqueville Society, Women United, and others throughout the year.
  • Support, with other Development team leaders, the creation of new strategies for stewarding donor constituencies such as retirees, baby boomers, Gen X, etc.
  • Partner with Marketing Department on development of collateral materials.
  • Direct and create major giving events including stewardship and cultivation activities.
  • Participate on cross functional teams and be a member of the development leadership team.
  • Develop in tandem with our IT team strategies for utilizing our CRM, Salesforce, for managing donor research, event attendance, communications, etc.
  • Consult with other United Way major markets on best practices in individual giving.
  • Manage volunteer Tocqueville Cabinet. Provide support and assistance of their Tocqueville solicitation efforts.

Who you are:

  • 5-10 years of philanthropic experience within a non-profit organization or relationship/sales management experience within the corporate sector including a demonstrated track record of success in the areas of staff management, project management, goal setting, and revenue generation.
  • Experience working with a portfolio of high capacity individuals and developing strategic solicitation strategies.
  • Experience in producing large and small events.
  • Experience with design and execution of marketing materials.
  • Experience managing, recruiting and training professional development staff.
  • Advanced knowledge of fundraising strategies.
  • Bachelor’s degree or equivalent experience required. 
  • Computer skills commensurate with responsibilities (e.g., Word, Excel, PowerPoint, CRM/Salesforce systems).

Core Attributes:

  • Excited about and engaged in inspiring others on the power of philanthropy
  • Excellent storytelling skills
  • Ability to rethink past fundraising practices and introduce new opportunities and strategies
  • Values aligned with UWBA, Respect, Integrity, Accountability, Compassion, Collaboration, and Continuous improvement

Salary: $80,000.00 - 100,000.00 Salary Exempt

PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.  While performing the duties of this job, the employee is regularly required to sit; use hands to finger, handle, or feel; reach with hands and arms; and talk or hear. Specific vision abilities required by this job include close vision, color vision, and ability to adjust focus.
UWBA does not discriminate on the basis of race, color, gender (including actual or perceived gender, and gender identity), sexual orientation, age, marital status, medical condition, religious affiliation, veteran status, national origin, citizenship status, mental or physical disability, or any other characteristic protected by applicable state, federal or local law. UWBA will consider qualified applicants with criminal histories in the manner consistent with the requirements of the San Francisco Fair Chance Ordinance. If you need a reasonable accommodation in order to apply for a job, please let us know. If the reason you need an accommodation is not obvious, we may ask for documentation confirming your functional limitations.

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