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Senior Director Community Impact

Amarillo, TX

Relocation expenses: Not paid

Full time
5 - 10 years of experience
Bachelor's Degree

Published on 30 Jun 2017

Expires on 30 Jun 2017

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Senior Director Community Impact


At UWAC we believe it is not enough to feed a hungry family or protect a child from violence; we need to change the conditions that led to hunger and violence in the first place. Therefore, in 2015, we initiated a comprehensive community status assessment to discover the most pressing issues in our service area and determine what the true causes of those issues are.  As a result, the following three themes were discovered as the most significant factors keeping Randall and Potter County families vulnerable.


According to our research, more children are being born into poor families than those of moderate or above average means. Poverty has always played a role in keeping people in a vulnerable place with a lack of resources. This trend is especially devastating because the problem is growing. Teen pregnancy continues to be a major cause of poverty in our communities. In fact, more than 1 out of 2 births in Potter County are to unmarried mothers. According to the Brookings Institutions and The Pew Economic Mobility Project, if a person will complete high school, work full-time, and marry before having children, he or she can reduce the chances of living in poverty by 98%. 


The role education plays in a person’s life cannot be overstated. While Potter County has seen an increase in graduation rates, Randall County has seen a decrease of 4% since 2008. This is particularly troubling, because without at least a high school education, the individual’s earning potential is severely capped, setting them up to need charitable and governmental help over the duration of their lives. It also disrupts the local economy and economic growth by limiting the labor pool. Studies show a child with a mentor is more likely to graduate from high school and not participate in risky behavior.    


Childhood obesity is another issue for our area. We have partnered with the local health authorities to bring a program called MEND to our community. “Mind, Education, Nutrition, Do it”, is a 10-week program that encompasses all aspects of youth’s lives. With parental intervention and evidence-based programming, the goal is that children understand the basic tenets of nutrition and physical exercise. Doing this has a positive impact on the future of our communities most vulnerable, the next generation.

The Foundation

What the results of the comprehensive community status assessment did was help us focus on the true issues of our area and now allows us to be more strategic and focused in the organizations we choose to give to. 


  • Create, publish, and share a business case for each Community Impact area, including all Community Impact initiatives 
  • Establish, plan, and direct the Community Impact initiative programs of United Way of Amarillo & Canyon, including allocations, grants, and appropriate volunteer opportunities 
  • Organize and support the activities of the Community Impact Councils and Community Impact Steering Committee to ensure diverse participation and effective deliberation
  • Promote outcomes measurement and evaluation in United Way Community Impact initiatives and for all program providers
  • Ensure that Community Impact initiatives meet the objectives of the United Way of Amarillo & Canyon community
  • Assist the Executive Director with the development of the United Way of Amarillo & Canyon’s Public Policy Agenda
  • Develop and execute a relationship management program which targets and identifies procedures, including research, prospect management, and proper communication with new supporters, partners and volunteers that will support Community Impact initiatives.
  • Work collaboratively with the organization’s Resource Development Department to secure financial sustainability for Community Impact initiatives.
  • Strong written, analytical, and summation skills, including grant writing skills geared toward solutions for complex community issues
  • Grant writing:
    • Identify grant opportunities through research, relationships/networking, and list membership that would be appropriate for Community Impact initiatives.
    • Objective review process to determine what grant opportunities to pursue
    • Creating project overviews, outcome measurement plans, budgets
    • Structured process for tracking proposals and opportunities
    • Utilizing volunteers and relationships to move grants forward
    • Grant stewardship and reporting
  • Contribute as needed to the production of United Way of Amarillo & Canyon communications efforts, including newsletters, electronic publications
  • Work effectively with staff and volunteers in a spirit of teamwork, with demonstrated passion for United Way of Amarillo & Canyon’s mission
  • Represent United Way of Amarillo & Canyon professionally and enthusiastically

Other duties as assigned by management.


This position is responsible for the direction and supervision of the Community Impact department, with 4 direct reports: Community Impact Coordinator, Community Initiatives Manager, 211 Director, and Community Youth Development Director.


The environment for this position is an open office that is mostly clean and comfortable, and may include driving a Company or personal-owned vehicle approximately 10% of the time which includes exposure to the outside weather elements and moving mechanical parts.  It may include some minor annoyances such as noise, odors, drafts, etc.  The incumbent is in a non-confined office-type setting in which he or she is free to move about at will.

The incumbent in the course of performing this position spends time writing, typing, speaking, listening, lifting (up to 50 pounds), driving, seeing (such as close, color and peripheral vision, depth perception and adjusted focus), sitting, pulling, walking, standing, and reaching.

The incumbent in this position must be able to accommodate to reading documents or instruments, detailed work, problem solving, customer contact, reasoning, math, language, presentations, verbal and written communication, analytical reasoning, stress, and multiple concurrent tasks.


  • Bachelor’s degree required with preferred area of study in social services, public administration business fields
  • Minimum of five years in a management position and/or leadership role is required
  • Experience with social service organizations and the management of volunteers preferred
  • Previous experience in project management, community planning, research methods, volunteer management, systems of care, and grant writing
  • Knowledge of poverty and the impact of poverty on communities
  • Must be an active listener, familiar with conflict resolution and social perceptiveness
  • Excellent public speaker who is creative in developing and delivering key messages to audiences of varying viewpoints and backgrounds, and have an ability to communicate with empathy
  • Driver’s license, telephone and reliable transportation required

***The above statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as exhaustive of all responsibilities, duties, and skills required of personnel so classified. ***