MISSION FOCUSED The United Way’s Executive Director’s top priority is to create real
social change that leads to better lives and healthier communities.
This drives performance and professional motivations.
RELATIONSHIP-ORIENTED The Executive Director understands that people come before process
and is astute in cultivating and managing relationships toward a
COLLABORATOR The Executive Director understands the roles and contributions of all
sectors of the community and can mobilize resources (financial and
human) through meaningful engagement.
RESULTS-DRIVEN The Executive Director is dedicated to shared and measurable goals
for the common good; creating, resourcing, scaling, and leveraging
strategies and innovations for broad investment and impact.
BRAND STEWARD The United Way director is a steward of the brand and understands
his/her roles in growing and protecting the reputation and results of the
VISIONARY The Director confronts the complex realities of the environment and
simultaneously maintains faith in a different and better future, providing
purpose, direction, and motivation.
TEAM BUILDER The Executive Director ensures that the right people are in the right
roles at the right times; fostering commitment, trust, and collaboration
among multi-cultural leaders and stakeholders.
OUTWARD TURNING The CEO understands the dynamics of local, regional, and national
environments, and works on an agenda rooted in the community’s own
perception of its needs and aspirations. Communicating with Board,
donors, staff, businesses and the public is key.
BUSINESS ACUMEN The United Way Executive Director possesses a high-level of broad
business and management skills and is effective at generating
financial support for the organization. This includes implementation
and compliance with Board and government policies/regulations.
NETWORK ORIENTED The CEO values the power of networks; striving to leverage United
Way’s breadth of community presence, relationships, and strategy.
- Marketing knowledge -Leadership
- Computer expertise -Organizational skills
- Flexibility -Not for profit experience
- Bachelor’s degree or equivalent work experience -Desire to help others
- Supervisory/management experience -Communications – verbal &