Skip to main content

Director of Annual Giving

Enola, PA

Relocation expenses: Not paid

Full time
3 - 5 years of experience
Bachelor's Degree

Published on 12 Feb 2022

Expires on 12 Feb 2022

Warning message

  • This job ad is no longer active. Search for new jobs.

Director of Annual Giving

United Way of the Capital Region is committed to Diversity, Equity and Inclusion and seeks to hire as diverse a staff as possible.

Department:              Resource Development

Reports To:               President and Chief Executive Officer

Exempt Status:         Exempt

Work Schedule:        Full-Time.  Core hours are Monday-Friday, 8:00-4:30 p.m.  Must be able to work a flexible schedule, which may include early mornings, evenings, and weekends.

Location: Enola, Pennsylvania, USA

Purpose of Position:  Provide energetic leadership, strategic vision, and direction to United Way of the Capital Region’s annual giving efforts. Responsible for ensuring success of the annual campaign through the development and implementation of strategies to expand and diversify immediate and long-term funding sources, the development of compelling marketing approaches, and data analysis. Manage all aspects of annual giving including strategy, goaling, solicitation, prospecting, data analysis, volunteer engagement & support, projecting, and reporting results. Cultivate an inclusive and productive work environment for Annual Giving staff. Manage Annual Giving staff performance, development, and coaching.

Essential Functions

  • Work with the CEO to develop goals and objectives for United Way’s Annual Giving. Develop and direct the implementation of long and short-range plans to meet those goals and objectives.
  • Provide goal setting, vision, leadership, and strategic direction for Annual Giving staff and volunteers. Lead and manage Annual Giving staff and team activities.
  • Maintain ongoing contact with key individuals, business leaders and organizations, including other United Ways to cultivate community support. Required to use tact and judgment in dealing with others inside and outside of the organization and must influence persons in all types of positions.
  • Assist the CEO in developing, establishing, and maintaining appropriate operating policies and procedures affecting annual giving activities.
  • Work with the CEO & VP of Communications & Donor Engagement to develop a marketing and communication strategic plan for annual giving. This includes the design, shape, and execution of a multi-faceted (print, digital, media, social media, etc.) donor plan of communications and promotional materials that supports the organization’s strategies and objectives, builds relationships with key audiences, and works to position United Way of the Capital Region as the local leader in community impact.
  • Identify and solicit prospects, including individuals, corporations, unions, foundations, etc.  Manage donor and prospect database, solicit charitable gifts, and provide effective recognition of annual giving donors.
  • Identify, solicit, and maintain portfolio of annual giving individuals, corporations and unions.
  • Ensure a system of continuity of annual giving volunteer leadership. Recruit and recognize volunteers as necessary.
  • Assist the CEO and Director of Major Gifts in staffing Resource Development committees and assist in facilitating and supporting Resource Development Committee meetings.
  • Work with the CEO & VP of Finance to develop an annual giving budget and assume responsibility for its administration.
  • Maintain a working knowledge of tax and legal aspects of charitable giving, as well as economic and social forces related to the community's ability to raise funds.
  • Recruit, train and manage part-time temporary part-time staff.
  • Identify and solicit prospects, including individuals, corporations, unions, foundations, etc.
  • Identify, solicit, and maintain portfolio of annual giving (individual, corporate, etc.) accounts.
  • Manage donor and prospect database, solicit charitable gifts, and provide effective recognition of annual giving donors.
  • Coordinate annual reporting as required by United Way Worldwide.
  • Serve as a key member of the Senior Management Team providing vision, leadership, and team-building qualities to the team.
  • Assist the CEO and Senior Management Team in developing and promoting the long-range plans and goals of the organization.
  • Perform other duties as assigned.

Position Qualifications

  • Bachelor's degree in Business Administration, Marketing, Communications and/or other related fields.
  • At least five years of experience in fields related to responsibility, preferably as lead fundraising staff and/or sales teams producing successful outcomes in another nonprofit or comparable organization.
  • Demonstrated ability to conceptualize, develop and successfully conclude a major fundraising campaign.
  • Demonstrated effective oral and written communication, public speaking, group training/facilitation, organizational and interpersonal skills.
  • Demonstrated ability to work with and gain the respect of a broad constituency base, including executive levels in business, industry and government, service providers and other key community leaders.
  • Demonstrated expertise in financial management and funds collection.
  • Recognized as a strong staff leader, manager developer and mentor of people with a proven ability to cultivate an inclusive, productive and engaging work environment.
  • Computer and Microsoft proficient, especially Excel, and detailed-oriented.
  • Possess and maintain a valid driver license.


Travel is primarily local during the business day, although some out-of-area and overnight travel may be expected.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Salary Range: $68,000 - $80,000 annual

●    Mission-Focused: Catalyze others’ commitment to mission to create real social change that leads to better lives and healthier communities.  This drives their performance and professional motivations.
●    Relationship-Oriented: Understands that people come before process and is astute in cultivating and managing relationships toward a common goal.
●    Collaborator: understands the roles and contributions of all sectors of the community and can mobilize resources (financial and human) through meaningful engagement.
●    Results-Driven: Dedicated to shared and measurable goals for the common good; creating, resourcing, scaling, and leveraging strategies and innovations for broad investment and impact.
●    Brand Steward: Steward of the brand and understands his/her role in growing and protecting the reputation and results of the greater network.